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Copper is a Google Workspace, native CRM and client/project management platform that lets relationship-focused teams manage pipelines, projects, and communications directly from Gmail and Google Calendar.
Pricing
$1 to $25 / mo
Best for
Copper is best for Google Workspace, centric small and mid-sized service businesses that want an easy, Gmail-native CRM with light project management rather than a heavyweight, highly customized enterprise platform.
Platforms
Web, iOS, Android, Chrome Extension
Free trial
Yes
Free plan
No
Headquarters
San Francisco, CA, USA
Company type
Private
The honest take
What reviewers love, and what to watch
A balanced view of Copper, drawn from public reviews and product research.
Pros
- Exceptional Google Workspace integration u2013 Gmail, Calendar, Drive and Contacts sync seamlessly, reducing manual data entry and keeping data in one place.
- Very easy to use with a familiar, Gmail-like interface and minimal onboarding time, especially for teams already in Google Workspace.
- Strong automation for pipelines, tasks and follow-ups, helping small teams save hours per week on admin work.
- Built-in project management and task tracking so teams can manage delivery as well as sales in the same system.
- Quick implementation and low learning curve; many customers report going live in days rather than weeks.
Cons
- Pricing is considered high by some customers relative to the feature set, especially when key capabilities require moving to higher tiers.
- Reporting, analytics and advanced customization are more limited than in enterprise CRMs like Salesforce or Zoho, which can be a constraint for complex organizations.
- Heavily dependent on Google Workspace; companies on Outlook or other email platforms find Copper less suitable and may need a different CRM.
- Some users report friction around billing and cancellations, including rigid seat management and limited flexibility on refunds or downgrades.
Where it fits
What teams use Copper for
- Sales pipeline and deal management from lead to close
- Client onboarding and project delivery tracking
- Email sequences and automated follow-up from Gmail
- Centralized relationship management for agencies and consultants
- LinkedIn-based prospecting and contact enrichment via Chrome extension
Key strengths
- Outstanding native Google Workspace integration that minimizes tab-switching and data entry.
- Intuitive, clean UI and fast onboarding for non-technical users.
- Built-in automations, email sequences and AI-assisted writing integrated directly with Gmail.
- Combination of CRM and project management tailored to agencies and professional services, reducing reliance on multiple tools.
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Questions, answered
Frequently asked about Copper
The short version is on the surface. Open any question to go deeper.
Copper is a customer relationship management (CRM) and client/project management platform built specifically for teams that use Google Workspace. It lives inside Gmail, Google Calendar and other Google apps so users can manage contacts, pipelines, projects, tasks and email sequences without leaving their inbox. Copper is designed for relationship-focused businesses, especially agencies, consultancies and other professional services firms, that want an easy, Google-native way to manage the entire customer journey.
Copper is priced per user with four main plans. Starter starts at about $9 per user per month billed annually ($12 billed monthly), Basic at $23/$29, Professional at $59/$69 and Business at $99/$134, with higher tiers adding more contacts, workflow automation, reporting, integrations and premium support. All plans include a 14-day free trial, but Copper does not offer a permanent free plan.
Key Copper features include native Gmail, Calendar, Drive and Contacts sync; centralized contact and company records; visual deal and project pipelines; task and activity tracking; workflow automation; email sequences and rekindle campaigns from Gmail; AI email writing assistance; web forms for lead capture; reporting and Google Sheets/Looker Studio data sync; a Chrome extension that works across the web and LinkedIn; and mobile apps for iOS and Android.
Copper is most often compared with other SMB-focused CRMs such as HubSpot CRM, Pipedrive, Zoho CRM and Insightly. These tools typically offer broader ecosystems and more advanced reporting, while Copper differentiates with its deep Google Workspace integration and combined CRM-plus-project-management focus for agencies and professional services.
Yes. Copper is explicitly targeted at small and mid-sized businesses, especially service-based teams, that want a lightweight, easy-to-adopt CRM. Review sites and Copper's own messaging highlight fast onboarding, a friendly UI and automation that reduces admin work, making it a strong fit for startups and small teams that live in Google Workspace. However, very price-sensitive microbusinesses or companies needing advanced enterprise-style reporting may find other options more appropriate.
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