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SDR & Lead Gen Services
The Cold Calling Company
Expert cold callers for lead generation success
The Cold Calling Company is a South Africa, based B2B telemarketing partner that provides outsourced cold calling, lead generation and appointment setting for sales teams.
Pricing
Custom pricing
Best for
B2B companies, especially in South Africa and the UK, that want a hands-on, phone-first partner to build pipeline through targeted cold calling and appointment setting without hiring an in-house call centre.
Platforms
Web
Free trial
No
Free plan
No
Headquarters
Umdloti, KwaZulu-Natal, South Africa
Company type
Private
The honest take
What reviewers love, and what to watch
A balanced view of The Cold Calling Company, drawn from public reviews and product research.
Pros
- Consistently praised for a highly professional, knowledgeable and skilled cold-calling team that understands client needs.
- Cold calling strategies are frequently described as very effective, leading to clear increases in sales and conversion rates.
- Clients report a significant uplift in qualified leads and booked meetings after engaging the service, often calling out strong ROI from the campaigns.
- Acts as an efficient outsourced calling partner so internal sales teams can focus more time on closing deals rather than prospecting.
- High likelihood to recommend: many reviewers explicitly state they would highly recommend The Cold Calling Company to other businesses wanting to boost sales through cold calling.
Cons
- A small minority of reviewers characterise performance as merely u201caverage,u201d with only moderate improvements in sales for their particular campaigns.
- Pricing details are not fully transparent online; prospects generally need to inquire to understand exact fees for each appointment subscription tier.
- Service focus is on outbound calling and appointment setting, so it may not cover needs like multi-channel digital marketing, inbound support or marketing automation.
Where it fits
What teams use The Cold Calling Company for
- Outbound B2B cold calling to generate net-new opportunities
- Appointment setting for field and inside sales teams
- Sales prospecting into new verticals or regions
- Top-of-funnel pipeline generation and validation of new markets
- Augmenting or replacing in-house SDR and telemarketing teams
Key strengths
- Deep specialisation in B2B cold calling, lead generation and appointment setting, rather than a broad but shallow marketing services mix.
- Structured process with discovery, SDR training, campaign launch, optimisation and analytics, giving clients visibility into how calling is managed.
- Use of dedicated dialer technology and real-time reporting to monitor call quality and performance, informing continuous improvement.
- Strong customer sentiment on third-party review sites like Trustburn, where reviewers consistently highlight professionalism and measurable sales impact.
Questions, answered
Frequently asked about The Cold Calling Company
The short version is on the surface. Open any question to go deeper.
The Cold Calling Company is a South African B2B telemarketing and lead generation provider that specialises in outsourced cold calling, lead qualification and appointment setting. Its virtual team of SDRs designs and runs outbound calling campaigns, identifies and pre-qualifies decision-makers based on your criteria, and delivers ready-to-meet sales appointments directly to your inbox and calendar so your internal sales team can focus on closing deals.
The Cold Calling Company sells its services through appointment subscription bundles rather than per-user software licenses. Publicly listed bundles include the Essentials Appointment Plan (30 appointments), Pro Growth Appointment Plan (60 appointments) and Premium Appointment Plan (90 appointments), each with a minimum 3-month subscription. Exact pricing is not disclosed on the website and is provided via consultation, so prospective clients should contact the company to obtain a tailored quote.
Key capabilities include custom-designed B2B cold calling campaigns; discovery sessions to define your ideal customer profile, target industries and qualification criteria; dedicated SDRs trained on your brand and messaging; virtual and face-to-face appointment setting; real-time monitoring and optimisation of calling performance; advanced dialer and analytics tools to track call quality and conversion metrics; and direct delivery of qualified meetings into your inbox and sales calendar.
In the outsourced SDR and lead generation space, common alternatives to The Cold Calling Company include US-based Quick Calls and Cold Call Advantage, other boutique cold calling firms like YourColdCaller, and larger global providers such as CIENCE and Belkins that offer multi-channel appointment setting and more extensive technology platforms.
Yes. The Cold Calling Company is well-suited to small and mid-sized B2B businesses that lack an internal SDR team but want to generate a steady flow of qualified meetings through outbound calling. Its appointment subscription bundles and hands-on campaign design make it accessible for growing companies that need predictable pipeline from specific industries or regions. However, very small firms that only need a handful of leads or those seeking DIY sales software rather than a managed calling service may find other options more appropriate.
Want the results without buying the tool?
SalesHive already runs a best-in-class outbound stack as a managed service, with B2B cold calling, email outreach, and appointment setting handled end to end. Book a strategy call and we’ll book the meetings for you.