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Dialers & VOIP
Nooks
Boost pipeline with AI assistants that automate the busywork of dialing, coaching, and prospecting.
Nooks is an AI Sales Assistant Platform that combines an AI parallel dialer, prospecting automation, and coaching tools to help B2B sales teams generate more pipeline from outbound calls.
Pricing
$200+ / mo
Best for
Best for B2B revenue teams with dedicated SDR/BDR groups running high-volume outbound calling and looking to 2-3x pipeline via a premium, AI-heavy dialer and coaching platform.
Platforms
Web, Chrome Extension
Free trial
Yes
Free plan
No
Headquarters
San Francisco, CA, USA
Company type
Startup
The honest take
What reviewers love, and what to watch
A balanced view of Nooks, drawn from public reviews and product research.
Pros
- Delivers major productivity and time savings by automating dialing, voicemail detection, logging, and note-taking, allowing reps to easily make 100+ dials per hour.
- Consistently higher connect rates and strong audio quality compared with many legacy dialers, especially when using waterfall enrichment to replace bad numbers.
- Intuitive, easy-to-learn interface that SDRs adopt quickly, with many users reporting fast ramp and minimal training overhead.
- Robust integrations with tools like Salesforce, HubSpot, Outreach, Salesloft, Apollo, Groove, and Gong that keep sequences, tasks, and call data in sync.
- Virtual salesfloor, live listening, and extensive analytics make it easier for managers to coach in real time, build culture on remote teams, and understand whatu2019s working.
- Responsive support team that communicates clearly about incidents, fixes glitches quickly, and actively incorporates customer feedback into new features.
Cons
- Premium, quote-based pricing (around $5,000 per user per year at list) that can be difficult to justify for very small or lower-volume calling teams.
- Users occasionally report glitches or lag in call connections and voicemail detection, which can cause awkward delays or missed prospect greetings.
- Integrations, particularly with Salesforce and some SEPs, can require configuration and troubleshooting, and some users feel training and documentation could be more comprehensive.
- Newer AI features like AI Prospector and some automation workflows may need tuning and process changes before they deliver full value for every organization.
Where it fits
What teams use Nooks for
- High-volume outbound calling and cold prospecting into target accounts
- Meeting setting and pipeline generation for account executives
- Remote salesfloor collaboration, coaching, and performance management
- Account research, list building, and AI-powered prospecting based on buying signals
- Sales onboarding, training, and ongoing call coaching using AI roleplay and scorecards
Key strengths
- Best-in-class ratings on G2 and TrustRadius for auto dialers and virtual workspaces, reflecting strong user satisfaction and adoption.
- Material improvements in connect rates, meetings booked, and ramp speed reported by customers, often within days or weeks of going live.
- Deep, practical integrations with leading SEPs and CRMs that let reps work out of existing sequences and reports without disrupting workflows.
- Rich analytics and conversation intelligence that give leadership and RevOps clear visibility into call performance, objections, and coaching opportunities.
Questions, answered
Frequently asked about Nooks
The short version is on the surface. Open any question to go deeper.
Nooks is an AI Sales Assistant Platform designed to help B2B sales teams generate more pipeline from outbound calling. It combines an AI-powered parallel dialer, a virtual salesfloor, AI coaching tools, and an AI Prospector that automates account research, list building, and email drafting. By automating dialing, enrichment, logging, and note-taking, Nooks frees reps to focus on high-quality conversations and helps managers coach and scale teams more effectively.
Nooks does not publish official pricing on its website. Third-party analyses and buyer reports indicate a typical list price of about $5,000 per user per year, billed annually, which is roughly $417 per user per month, with discounts often negotiated for larger teams or longer commitments. Pricing is quote-based, so companies should expect to speak with sales, run a trial or pilot, and receive a custom proposal based on seat count, usage, and data integrations.
Key Nooks features include an AI-powered parallel dialer (up to five lines per rep), power dialing, waterfall phone-number enrichment, spam mitigation and local presence, Smartlists and hot numbers, AI call summaries and dispositions, a virtual salesfloor with video and chat, live call listening and whisper coaching, conversation intelligence and call scorecards, AI training bots for roleplay, and AI Prospector for buying-signal detection, account research, list building, and email generation. It also offers deep integrations with CRMs and sales engagement platforms.
Nooks's primary competitors in the dialer and outbound calling category include Orum, Koncert, Kixie PowerCall & SMS, JustCall, and CloudTalk. Teams may also compare it with dialer modules inside broader sales engagement platforms or contact-center products, but Nooks is most often evaluated head-to-head with other AI-powered power and parallel dialers focused on outbound SDR and BDR workflows.
Nooks can technically be used by small businesses and even teams with only a few SDRs, and some smaller organizations do report strong results. However, its premium, quote-based pricing and focus on high-volume outbound calling generally make it a better fit for teams that live on the phone and can fully leverage multi-line dialing, AI coaching, and advanced analytics. Very small or low-volume teams, or organizations that primarily rely on inbound or email-led motions, may find more cost-effective options in lighter-weight dialers or all-in-one sales engagement tools.
Want the results without buying the tool?
SalesHive already runs a best-in-class outbound stack as a managed service, with B2B cold calling, email outreach, and appointment setting handled end to end. Book a strategy call and we’ll book the meetings for you.